John Wookey

John Wookey is Executive Vice President of Social Applications at Salesforce.com . He formerly worked as a software development executive at both Oracle and SAP, and has been lauded by ComputerWorld as "an expert in building product teams." Contact him at jwookey@salesforce.com .

Articles by John Wookey

HR Technology

Why Human Capital Management Really Needs a Social Model

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I’ve spent my career building business applications.

I’ve created ERP, CRM, supply chain, and industry solutions at Oracle, SAP, Salesforce.com, and other market leading companies. I’ve seen the continual change that our industry has created — or eventually accepted. Social is the latest such change. And I believe it will have the greatest impact on business systems since our industry started.

Think about “Human Capital Management.” I cannot think of two more commonly used but wholly contradictory expressions than “Social Enterprise” and “Human Capital Management.” Read more…