
Generation Y technology talent magnets like Google, Apple, and Facebook are seen to be scooping up the best of the best, without even apparently trying that hard.
We hear leaders howling, “We can’t beat these guys at attracting and keeping the best talent. They’re threatening our growth. They’re undermining our strategy.”
What can a company that is counting on accelerating growth do against those deep-pocketed competitors? What ways work in appealing to the Generation Y workforce? Is there a way to redefine the battle on your terms to reach Generation Y (those born between 1977 and 2002; also known as Millennials). Read more…


























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