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Articles tagged 'Social networking'

HR News & Trends

Facebook Files For a $5 Billion Plus IPO

Facebook

Facebook finally did today what everyone expected: It filed for an IPO.

In the paperwork submitted to the Securities and Exchange Commission, Facebook said it expects to raise $5 billion from the public sale of its stock. That’s based on the registration fee it paid. The New York Times says it could end up raising much more.

Facebook reported in its S-1 filing that it earned $1 billion on revenue of $3.7 billion, most of it coming from advertising. It reported having 845 million monthly active users as of the end of the year, a 39 percent increase over the year before. In the U.S., Facebook saw a 16 percent bump over 2010, ending last year with 161 million monthly average users, or about half the country’s total population. Read more…

Recruiting and Staffing

Twitter Just Made The Greatest Recruiting Video of All Time

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As a person who sees a ton of recruiting videos (and I just got done judging ERE’s Recruiting Excellence Awards so you can bet I’ve had my fill of these things), they seem to follow a few general rules:

  1. Have a friendly narrator talk to you about working for the company;
  2. Try to make it fun and approachable with real employees’ and,
  3. Give people a glance at a day-in-the-life.

All good moves by any measure, but Twitter took it one step further: they did all of those things while humorously demonstrating how not to pull off a recruiting vid. To say the least, it was brilliant.

Read more…

Talent Management

Millennials Mix Their Social Media Use, So Remember These 3 Things

123RF Stock Photo

By Eric B. Meyer

Your Gen Y/Millennial employees love mixing business with pleasure online.

At least that’s what this survey from Millenial Branding says. (It’s also on this infographic if you’re lazy). According to the survey, which consisted of 4 million Gen-Y (ages 18-29) Facebook profiles from Identified.com’s database of 50 million, nearly two-thirds of Millennials fail to list their employer on their profiles. However, they average 16 co-worker friends.

Eve Tahmincioglu interviewed Dan Schawbel, founder of Millennial Branding, who told Ms. Tahmincioglu that while your younger workforce is primarily using social media for personal reasons, they are “inadvertently sharing too much with co-workers.” Ms. Tahmincioglu’s article also cites this study ($$$) from SHRM, which indicates that 33 percent of surveyed employers have disciplined employees for social-media policy violations within the past year. Read more…

HR Management, Talent Management

Managing a Virtual Workforce: Setting Social Goals Are the Key

123RF Stock Photo

The virtual workplace is different.

The setting is different; cubicles don’t divide the virtual space. Neither do city lines, time zones, or continents, for that matter.

The employees are different; without that immediate group feel, employees have no other option than to be more independent and self-starting than their on-site counterparts.

And, above all else, management is different. When dealing with such an unconventional and independent staff, it becomes abundantly clear that “traditional” workplace motivation and efficiency strategies simply aren’t going to be effective. Read more…

HR News & Trends, Legal Issues

3 Ways For HR to Avoid Unlawful, Overbroad Social Media Policies

Social media policy

By Eric B. Meyer

The National Labor Relations Board announced yesterday that it had issued a second social-media report to help provide further guidance to practitioners and human resource professionals.

What does that report say? And how can you bulletproof your social media policy?

The social media memo, a copy of which you can obtain here, covers 14 cases, half of which involve questions about employer social-media policies. Those seven cases that address the scope of social-media policies underscore that they should not be so broad as to chill employee’s rights to engage in protected concerted activity such as the discussion of wages or working conditions. Read more…

HR News & Trends, Legal Issues

Courts Say it Again: You Can’t Dig Through An Employee’s Facebook Account

Facebook Logo

By Eric B. Meyer

You can’t “rummage at will” through employee Facebook accounts

Well, at least that’s what a federal court recently told a defendant-employer in this ruling.

In Tompkins v. Detroit Metropolitan Airport, the plaintiff suffered a slip-and-fall and later claimed back and other injuries. She sued her employer, who subsequently demanded that Tompkins provide full access to her Facebook account. Read more…

HR News & Trends

Weekly Wrap: Should You Add Your Co-Workers as Facebook Friends?

Facebookfriend11

It’s a question that I’ve heard asked a lot: should you add your co-workers as “friends’ on Facebook?

Good question. But as Miami Herald workplace columnist Cindy Krischer Goodman notes, asking that question really leads to another that really gets to the heart of the matter: “How much of your personal business do you post and do you want your co-worker knowing it?”

That’s an even better question, and it is particularly relevant since Facebook has turned into the “inadvertent” business network for Millennials, as we reported here on TLNT earlier this month. The Miami Herald‘s Goodman focuses on that too, but rather than just focus on the “what” of the study behind our Facebook habits, she also digs into the “why” as well as some cautionary guidance as well. Read more…

HR News & Trends

Study: Facebook is the “Inadvertent” Business Network for Millennials

Facebook

Millennials aren’t specifically using Facebook for business, but with an average of 700 “friends” and a propensity to change jobs after two years, the lines between social and business are so blurred they aren’t even aware it’s happening.

Data out this morning from a study of Facebook’s Gen Y/Millennial members (roughly 18-29) shows that, on average, each has 16 co-workers as friends. While the average is skewed by those who have many more, the study found that half have more than five workers as Facebook friends.

What’s the significance?

“When they go home,” says Millennial branding guru Dan Schwabel, “they are still connected to the workplace… Their co-workers are their friends. And because people change jobs so often and have so many friends, their friends become co-workers.” Read more…

HR Insights, Talent Management

Can You Hear Me Now? The Impact of Social Media on Your Workforce

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Can you hear me now?

That ubiquitous phrase made famous by Verizon became quite apropos at the end of 2011. After the most embarrassing debacle in history of marketing/pricing, Verizon was forced to backtrack, put their tail between their legs, and somberly walk away from what they thought would be another revenue steam.

Netflix was faced with the same situation in mid-2011.

What was the major connector to both of these events? What was the determining factor that drove them to make an immediate u-turn? The answer: social media. Read more…

Legal Issues

Who Owns the LinkedIn Account You Maintain for an Employee?

LinkedIn

By Eric B. Meyer

Yesterday, we looked at a recent federal-court decision to determine whether LinkedIn connections are considered trade secrets. Today, after the jump, we look at whether your business has any protectible interest in a LinkedIn account that you create and maintain for your employees.

Let’s run down the facts one more time…

The case is Eagle v. Morgan. You can find a copy of Linda Eagle’s complaint here. And the defendants’ counterclaim complaint here. And here are the facts we discussed yesterday.

The idea to establish and maintain employee LinkedIn pages may be protected. Read more…