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HR Famous: How to Make a Viral LinkedIn Post; Is Hiring Slowing Down?

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Aug 16, 2022

On episode 103 of The HR Famous Podcast, long-time HR leaders (and friends) Madeline Laurano, Jessica Lee, and Tim Sackett come together to summer vacation, whether hiring is slowing down or not, and the type of LinkedIn posts that go viral.

Listen below (click this link if you don’t see the player) and be sure to subscribe, rate, and review (Apple Podcasts) and follow (Spotify)!

Show Highlights:

2:00 – It’s officially summer! Madeline asks the crew about their OOO response messages. All 3 of them are not users of an OOO message because they’re all workaholics!

4:30 – JLee mentions she’s seen some really clever OOO messages but also some very sparse ones. She wants more info!

7:15 – Tim asks JLee and Madeline what their kids do in the summer. Madeline sends her kids to summer day camp but she used to go to an 8-week overnight camp. JLee’s kids both won camper of the day at their day camp.

9:30 – Madeline brings up a round table she did with Tim about an upcoming recession and hiring. She asks the crew what’s going on with hiring practices, specifically tech hiring.

13:00 – Madeline mentions that the layoffs happening seem to mostly be due to routine business practices and actions rather than preparing for a potential economic downturn.

17:20 – Madeline notes that a lot of the conversation about layoffs and the recession are being driven by emotional LinkedIn posts that are going viral. She thinks it’s become a “Dear Diary” type of platform for long, emotional posts.

20:00 – Shout out to Madison Butler who Tim thinks does social media better than anybody in the recruiting/HR space. She has her format down!

23:30 – JLee was visiting Seattle and she saw a homeless person with their dog. She wanted to help and get them some food and the person gave really intense directions. It’s a perfect LinkedIn story!

28:00 – Tim says that another LinkedIn hack is to post original video. Share those videos people!

29:45 – Tim raises a competition with the rest of the crew: they have to try and hack LinkedIn and post an emotional story and get the most engagement.