If You Have to Force People to Train, You’re Doing It Wrong

What’s wrong with the way we train? Too much text, too few images, formulaic presentations that are so much based on rules that it’s a wonder there’s any life left in the training room at all.

“We’ve dehumanized learning,” Clint Clarkson declares. “We have taken one of the most natural and exciting human processes, second probably only to our senses, and we have ripped the life right out of it.”

“We have to force people to go to training.”

The result, Clarkson tells his DisruptHR audience in Orlando, is “ineffective training. HBR (Harvard Business Review) says that for the most part learning doesn’t lead to better organizational performance… This is what your executives are reading and this is the message they are getting.”

What will it take to change. Three things, says Clarkson: Ingenuity, Creativity and Courage.

OK. So what does that mean? Clarkson explains it means restructuring the way we train. Tell stories, he says. “We bore people with facts… Learning facts is incredibly difficult.” But stories are engaging, he says. “With stories we can capture their minds, their imaginations, their desires.”

How do you do that? In his 5 minutes on the stage Clarkson runs down some specifics. It’s an entertaining training presentation that shows you how training should be done.

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