predictive analytics

How Analytics Are Like Windshield Wipers

Imagine you’re driving a Ferrari. You’re going really fast, cruising up and down mountain passes, with nothing in your way. Then it starts to rain. The only problem with your Ferrari is that you don’t have windshield wipers, so you…

Three Reasons Why HR Needs Data Science

Data science has crept into so many areas of business that even smaller companies have begun to adopt some of the techniques large organizations have been using to better understand their customers and their business. Increasingly, data science is making…

Don’t Confuse KPIs and Analytics

Some companies tell me about their plans for people analytics and soon it becomes apparent that their mandate is something difference: they’ve been asked to report KPIs. The difference between analytics and KPIs can be illustrated by how they think…