More Jobs in HR Are Now Requiring Data and Analytics Sills

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The geeks have arrived in HR, declares Josh Bersin. “Statisticians, mathematicians, and engineers have entered the people analytics space.”

Writing in Forbes, the noted industry analyst who is principal and founder at Bersin by Deloitte, outlines the development of the use of “big data” or, as he calls it, “people analytics” in the hiring and management of talent.

“Human resources departments are getting serious about analytics,” he says. “And I mean serious.”

Just how serious? Wanted Analytics coincidentally just came out with some numbers detailing the growth in human resources jobs asking for “big data” skills.

More “Big Data” skills wanted in job postings

Although the numbers aren’t big — only about 400 recruiter jobs in Q4 of 2014 mention data skills — Wanted says it’s a year-over-year 54 percent increase.

More frequently, big data skills are appearing in job postings for HR generalists, comp and benefit specialists, and trainers.

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In the last quarter of 2014, some 1,500 HR generalist jobs required some knowledge or use of big data tools, more than a 22 percent increase over 2013. The 770 jobs for training and development specialists or managers mentioning big data was an even larger 46 percent increase.

Comp and benefit positions have always entailed some understanding and application of big data analysis, whether or not those words were actually used. In the fourth quarter, Wanted found over 1,000 benefits positions mentioning big data as a job requirement.

According to Wanted, across all HR jobs appearing online, demand has increased 41 percent.

John Zappe is the former editor of TLNT.com and contributing editor of ERE.net. John was a newspaper reporter and editor before transitioning to digital media. In 1994, he launched one of the  first newspaper sites. Before joining ERE Media , John was a senior consultant and analyst with Advanced Interactive Media and previously was Vice President of Digital Media for the Los Angeles Newspaper Group where he developed and managed a team of developers, content producers and digital advertising and marketing specialists.

Today, John is a contract writer producing whitepapers, blog posts, thought leadership articles and marketing content and managing  social media programs. He also works with organizations and businesses to assist with audience development and marketing.His website is JohnZappe.com.

In his spare time he can be found hiking in the California mountains or competing in canine agility and obedience competitions.

You can contact him here.

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